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October 31 - November 1 - Co-Located Events
October 28-30 - Conference
Lyon Convention Centre - Lyon, France
More information for Open Source Summit + Embedded Linux Conference Europe 2019
Tuesday, October 29 • 14:25 - 15:00
Upgrading Your Users: How We Get Better at Developer Relations - George Miranda, PagerDuty

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We understand the value of building communities, experiences, and documentation. Not surprisingly, Developer Relations is seeing an incredible stage of growth and excitement. There are a wealth of new strategies and new techniques for building a following and influence. But in this age of influencer marketing, what lessons can we learn from the not-so-distant past?

In this talk, I will introduce you to Kathy Sierra and her “Kick Ass” method for building the most inspired and loyal users that will advocate on your behalf. You’ll understand why community and developer relations teams are uniquely situated in a place where they can add tremendous value to both their users and their company by being crystal clear on why and how you don’t just upgrade your product, but upgrade your users.

Speakers
avatar for George Miranda

George Miranda

Community Advocate, PagerDuty
George Miranda is a Community Advocate at PagerDuty and a former infrastructure engineer. His career spanned across roles in open-source evangelism, to Business Development, Product, Product Marketing, and Marketing. Being back in an Advocacy role has given him a newfound obsession... Read More →



Tuesday October 29, 2019 14:25 - 15:00
Rhone 2
  • Session Slides Included Yes